Join me as I delve deep into the evolution of partnerships and the transformative potential of Ecosystem-Led Growth in a conversation with Bob Moore, the Co-Founder and CEO of Crossbeam.

Bob is a serial entrepreneur, who describes himself as a "huge data nerd." From his perspective, partnerships aren't just about trust or relationships; they're fundamentally rooted in data. Sharing these data-driven insights about their potential and existing customers is what unlocks growth.

Crossbeam has revolutionized the way companies do partnership operations and leverage second-party data. Over 15,000 businesses use Crossbeam to tap into data and insights from their partner ecosystem to grow faster.

As a result, Bob has a front-row seat and an incredible understanding of how companies partner, where they struggle, and where they excel. You won't want to miss this conversation.

💡 We discussed:

✔️ Evolution of partnerships in the last few years

✔️ Metrics that give Bob conviction that partnerships are indeed on an upward trajectory

✔️ Ecosystem-Led Growth Alliance - the new driving force behind partnerships

✔️ How do the most successful partnership teams measure partnership success?

✔️ The Power of Data in Partnerships: What's Bob's perspective on why data is the real game-changer in partnerships?

✔️ AI's Role in Shaping Partnerships: How will AI redefine partnerships and ecosystem building?

✔️ Where should you start if you're a CEO wanting to grow your business faster by leveraging data from your partners?

Watch the full episode with Bob Moore, packed with insights

https://lnkd.in/gBtvi76a