Free Online Event
March 24, 2026
9-11:30 am PT
In just 2.5 hours, learn the latest marketplace and AI trends, winning strategies, and proven tactics directly from Google Cloud, leaders from ISVs like Palo Alto Networks ($2B+ in GCP Marketplace sales), MongoDB (6X GCP Partner of the Year) and top channel partners
Co-Sell & Joint GTM Panel
10:00 am -10:30 am PT
Accelerate Growth with
Co-Sell and GTM on
Google Cloud Marketplace
We'll break down the systematic approach to building momentum with co-sell, internal and cloud alignment and other proven tactics to maximize your growth on GCP marketplace.
Among Our Incredible Panelists:
John Murray - Director Partner Programs, MongoDB
Kevin Goodspeed - Head of Startups & Vertical ISV Business Development, GCP Marketplace
John Jahnke - CEO at Tackle.io
Russell Efird - Senior Director and Head of Strategic Partnerships, Quantum Metric
We Will Discuss:
Strategies for SaaS Businesses to Stand Out on Google Cloud Marketplace
Maximizing Co-Selling and Co-Marketing with Google Cloud
How to Increase revenue opportunities by gaining access to GCP's global customer base
Partner Ecosystem Panel
10:30 am -11:00 am PT
Scale with Channel Partners at Google Cloud Marketplace
Channel Partners forecasted to drive 59% of marketplace deals by 2030. But where exactly do partners have an edge in Cloud GTM?
How can ISVs unlock growth on marketplaces with channel? How partners fit in marketplace GTM? How to take full advantage of GCP MCPO and its growing partner ecosystem?
Discover latest insights from Google Cloud, leading ISVs, like Palo Alto Networks and Channel Partners, and master your growth on GCP marketplace with channel.
Among Our Incredible Panelists:
Munish Khetrapal - VP for Cloud Engagement at Palo Alto Networks
Shamsah Hirani - Senior ISV and Channel Strategic Initiatives Manager, Google Cloud
Michael Peters - VP, Partners and Alliances, Optiv
Ben Stockler - Business Development Manager, Cloud Marketplace at TD SYNNEX
We Will Discuss:
Critical role of channel partners in Cloud GTM growth
Growing influence of Service Partners in Cloud GTM
Distributors and Re-sellers as scale partners
Operational Tactics: Fireside & Q&A
11:00 am -11:30 am PT
Marketplace Operations Playbook for Cloud GTM Growth
Marketplace Operations Playbook: Turning Listings into Revenue Faster
We’ll dive into scaling on GCP marketplace faster with operational excellence, minimizing manual efforts with automations and more.
Our Incredible Panelists:
Roman Kirsanov - CEO of Partner Insight
Katie Landaal - Senior AVP, Strategic Alliances at ZoomInfo
Vathsalya Senapath - Senior Manager, Partnerships at Tackle
We Will Discuss:
Automating cloud co-sell
Integrating Cloud GTM across company operations, RevOps & more
Private Offers and PLG automations
Google Cloud momentum is hard to ignore
Revenue grew incredible 48% YoY last quarter
Annual run rate crossed $70B
Cloud commitments jumped to $240B — committed customer spend that can be used on its marketplace to buy ISV partner products
On the partner side, the signals are even more striking
Revenue from AI solutions built by partners grew nearly 300% YoY
Commitments from Google’s top 15 software partners increased 16X+ YoY
Customer adoption is impressive
New customer velocity doubled in Q4 vs Q1
$1B+ customer deals in 2025 exceeded the previous 3 years combined
Existing customers are outpacing initial commitments by 30%+
The ecosystem around Google Cloud is expanding fast — and the co-sell + marketplace math is changing for every ISV and partner on the platform.
