$1B Marketplace Club:
$1B Marketplace Club:
How Leaders Built Scalable Revenue
How Leaders Built Scalable Revenue
Free Online Event
Sep 8, 2026
9-10.30am PT
Learn from leaders at companies that have reached $1B scale on cloud marketplaces
Learn from leaders at companies that have reached $1B scale on cloud marketplaces
We will examine the strategies, operating choices, and ecosystem moves behind their growth. Everyone who attends live will receive $1B Club report after the webinar.
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$1B is public. Decisions behind them are not
The billion-dollar milestones are public. The decisions behind them rarely are.
Leaders did more than list products and wait for transactions. They had to get sales teams to adopt the motion, earn hyperscaler field attention, build repeatable operations, and connect Marketplace to channel and customer value. We will focus on those choices: what changed, what proved difficult, and what other teams can learn.
$1B is public. Decisions behind them are not
The billion-dollar milestones are public. The decisions behind them rarely are.
Leaders did more than list products and wait for transactions. They had to get sales teams to adopt the motion, earn hyperscaler field attention, build repeatable operations, and connect Marketplace to channel and customer value. We will focus on those choices: what changed, what proved difficult, and what other teams can learn.
$1B Strategy → Playbooks
In 90 minutes, we'll break down what's working for top revenue companies on AWS Marketplace
Speakers from Club companies will discuss the sales, alliance, channel, and operating choices behind scale. Live attendees will receive the 1B Club report after the session, including common patterns, and practical steps you can replicate.
$1B Strategy → Playbooks
In 90 minutes, we'll break down what's working for top revenue companies on AWS Marketplace
Speakers from Club companies will discuss the sales, alliance, channel, and operating choices behind scale. Live attendees will receive the 1B Club report after the session, including common patterns, and practical steps you can replicate.
$1B Strategy → Playbooks
In 90 minutes, we'll break down what's working for top revenue companies on AWS Marketplace
Speakers from Club companies will discuss the sales, alliance, channel, and operating choices behind scale. Live attendees will receive the 1B Club report after the session, including common patterns, and practical steps you can replicate.
Exclusive Panel
How Marketplace becomes a repeatable revenue channel
Hear from operators at companies inside the Billion-Dollar Club We will connect strategy to execution across the parts of the business that have to work together
Our Incredible Panelists:
Roman Kirsanov — CEO, Partner Insight
Stay tuned as we reveal more speakers
We Will Discuss:
How leading companies moved Marketplace from an alliance initiative into the sales process.
Where Marketplace can help create or advance demand
How teams create a clear joint value story and make co-sell easier for the field to act on.
The workflows, account signals, and automation that help a Marketplace motion grow beyond alliance team
Who is it for:
Cloud alliance and Marketplace leaders
Partnerships, Channel and ecosystem executives
Founders and GTM leaders building the motion
Sales Enablement & RevOps
Cloud GTM operators at any stage
In partnership with:
In partnership with:
In partnership with:
Attend this online event. Keep the detailed research
Playbooks $1B companies use to boost marketplace growth — from converting commits into pipeline to scaling co-sell. Copy, customize, deploy.
Attend this online event. Keep the detailed research
Playbooks $1B companies use to boost marketplace growth — from converting commits into pipeline to scaling co-sell. Copy, customize, deploy.
Attend this online event. Keep the detailed research
Playbooks $1B companies use to boost marketplace growth — from converting commits into pipeline to scaling co-sell. Copy, customize, deploy.
$1B strategy breakdown
The operating choices that repeat across companies, supported by public evidence and operator commentary where available.
$1B strategy breakdown
The operating choices that repeat across companies, supported by public evidence and operator commentary where available.
$1B strategy breakdown
The operating choices that repeat across companies, supported by public evidence and operator commentary where available.
From listings to adoption to scale
How leading companies moved Marketplace from an alliance initiative into the sales process.
From listings to adoption to scale
How leading companies moved Marketplace from an alliance initiative into the sales process.
From listings to adoption to scale
How leading companies moved Marketplace from an alliance initiative into the sales process.
Action guide to implement
Practical questions and next steps for sales adoption, co-sell, channel, economics, and Marketplace operations.
Action guide to implement
Practical questions and next steps for sales adoption, co-sell, channel, economics, and Marketplace operations.
Action guide to implement
Practical questions and next steps for sales adoption, co-sell, channel, economics, and Marketplace operations.
Operationalize marketplace revenue
Practical questions and next steps for sales adoption, co-sell, channel, economics, and Marketplace operations.
Operationalize marketplace revenue
Practical questions and next steps for sales adoption, co-sell, channel, economics, and Marketplace operations.
Operationalize marketplace revenue
Practical questions and next steps for sales adoption, co-sell, channel, economics, and Marketplace operations.
Plus: Latest Market Insights
We’ll discuss how leading teams structure the workflow: intake, qualification, private offers, approvals, co-sell context, customer procurement language, and automation.
Plus: Latest Market Insights
We’ll discuss how leading teams structure the workflow: intake, qualification, private offers, approvals, co-sell context, customer procurement language, and automation.
Plus: Latest Market Insights
We’ll discuss how leading teams structure the workflow: intake, qualification, private offers, approvals, co-sell context, customer procurement language, and automation.
$1B Marketplace Club
How Leaders Built Scalable Revenue
Presented by
Roman Kirsanov
CEO of Partner Insight
Roman is a widely respected expert in Cloud GTM and partnerships, known for his data-driven approach. He has built hundreds of technology and distribution partnerships, led major partner-program turnarounds, and advised leading US and UK companies on GTM strategy.
He is a Sloan Fellow (London & Columbia Business Schools), VC-backed founder, OnDeck Fellow, and a Founder Award winner from the LBS Institute of Innovation & Entrepreneurship.
Presented by
Roman Kirsanov
CEO of Partner Insight
Roman is a widely respected expert in Cloud GTM and partnerships, known for his data-driven approach. He has built hundreds of technology and distribution partnerships, led major partner-program turnarounds, and advised leading US and UK companies on GTM strategy.
He is a Sloan Fellow (London & Columbia Business Schools), VC-backed founder, OnDeck Fellow, and a Founder Award winner from the LBS Institute of Innovation & Entrepreneurship.
Presented by
Roman Kirsanov
CEO of Partner Insight
Roman is a widely respected expert in Cloud GTM and partnerships, known for his data-driven approach. He has built hundreds of technology and distribution partnerships, led major partner-program turnarounds, and advised leading US and UK companies on GTM strategy.
He is a Sloan Fellow (London & Columbia Business Schools), VC-backed founder, OnDeck Fellow, and a Founder Award winner from the LBS Institute of Innovation & Entrepreneurship.
$496 B
Commits
$514 B
Commits
$281 B
Open AI commits
$187 B
Azure Enterprise*
Unlock YOUR Share of $1.5T Commits with Cloud Marketplaces
Hyperscalers have accumulated nearly $1.5 trillion in committed spend from their customers - spend that could be directed to buying your software and services. Let me explain. While many enterprises grapple with a cash crunch, they still have to honor multi-year commitments to their cloud providers to maintain their discounts.
Here's the trick: if they buy your SaaS via Microsoft Cloud or Google Cloud marketplace, their spend goes towards these commitments.
💳 Effectively, they're purchasing your product with pre-allocated cloud funds. It's a quick win for everyone involved, accelerating procurement timelines from months to days.
*Details in quarterly cloud commits tracker
$496 B
Commits
$514 B
Commits
$281 B
Open AI commits
$187 B
Azure Enterprise*
Unlock YOUR Share of $1.5T Commits with Cloud Marketplaces
Hyperscalers have accumulated nearly $1.5 trillion in committed spend from their customers - spend that could be directed to buying your software and services. Let me explain. While many enterprises grapple with a cash crunch, they still have to honor multi-year commitments to their cloud providers to maintain their discounts.
Here's the trick: if they buy your SaaS via Microsoft Cloud or Google Cloud marketplace, their spend goes towards these commitments.
💳 Effectively, they're purchasing your product with pre-allocated cloud funds. It's a quick win for everyone involved, accelerating procurement timelines from months to days.
*Details in quarterly cloud commits tracker
$496 B
Commits
$514 B
Commits
$281 B
Open AI commits
$187 B
Azure Enterprise*
Unlock YOUR Share of $1.5T Commits with Cloud Marketplaces
Hyperscalers have accumulated nearly $1.5 trillion in committed spend from their customers - spend that could be directed to buying your software and services. Let me explain. While many enterprises grapple with a cash crunch, they still have to honor multi-year commitments to their cloud providers to maintain their discounts.
Here's the trick: if they buy your SaaS via Microsoft Cloud or Google Cloud marketplace, their spend goes towards these commitments.
💳 Effectively, they're purchasing your product with pre-allocated cloud funds. It's a quick win for everyone involved, accelerating procurement timelines from months to days.
*Details in quarterly cloud commits tracker
Learn more & Master Marketplaces with our 5-week cohort course & community
Events & community for marketplace operators, founders and alliance leaders who grow together
Learn more & Master Marketplaces with our 5-week cohort course & community
Events & community for marketplace operators, founders and alliance leaders who grow together
Learn more & Master Marketplaces with our 5-week cohort course & community
Events & community for marketplace operators, founders and alliance leaders who grow together
Join 5,000 GTM leaders
Weekly Newsletter
Scale to $100M+ via Cloud Marketplaces
© 2026 Partner Insight
Join 5,000 GTM leaders
Weekly Newsletter
Scale to $100M+ via Cloud Marketplaces
© 2026 Partner Insight
Join 5,000 GTM leaders
Weekly Newsletter
Scale to $100M+ via Cloud Marketplaces
© 2026 Partner Insight