top of page
Win in Cloud GTM: Proven Strategies
& Automations
Free Webinar
June 27, 2024 at 11AM-12PM PT
Join us for an in-depth analysis of how marketplaces are reshaping GTM and how to leverage them in your business.
Lean proven growth strategies from top alliance leaders that you can apply to accelerate you marketplace traction.
See key automations in action, learn how they can transform operations and change your growth trajectory.
.webp)
Trunal Bhanse, CEO of Clazar, will explain why cloud marketplace GTM and automations should be a “tightly-knit collaboration.”
Trunal brings a wealth of knowledge from accelerating Cloud GTM with automations for 100+ companies that use Clazar’s solutions. He is also drawing on his 4 years of leading cloud marketplace integrations at Confluent.
Integrations and tooling is one of the top questions in cloud marketplaces, so come prepared to see and learn how they help and bring your questions for Trunal.
Key Trends, Strategies & Automations for Cloud Marketplaces
Trunal Bhanse
CEO of Clazar
Presented by Roman
Roman will break down the latest trends, including the staggering $348 billion in cloud commits, the re-acceleration of hyperscaler growth, and what these developments mean for software companies.
You'll gain insights from Cloud GTM Leader course experience training 100+ alliance leaders from top companies like IDC, Darktrace, and Gitlab, learning how to navigate the complexities of the marketplace and leverage this growing market opportunity.
Roman Kirsanov
CEO - Partner Insight
This event will be moderated by Roman Kirsanov, a widely respected expert in the partnership industry for his data-driven insights.
.png)
Lightning talks: Generating Marketplace-Sourced Business and Scaling Co-Sell
Join us to learn insights from two fantastic Cloud GTM Leaders giving engaging lightning talks.
Brian Laing, SVP of Partnership & Strategy at Lab 1, formerly VP at Orca Security, will share his strategies for kickstarting cloud marketplace traction and generating sourced business.
With over 20 years of experience in GTM, Brian led a dramatic shift towards a partner-driven GTM at Orca Security, where partner revenue skyrocketed from 15% to 73% within a single year. Under his guidance, Orca's strategic alliance programs saw remarkable growth, exceeding a 5X CAGR across key Cloud Alliance Program KPIs.
I'm also delighted to welcome Mike Marzano, Head of Global Cloud Alliances at Contentsquare, to share insights into his transformative strategy behind scaling cloud marketplace sales by an astonishing 14X YoY.
Under Mike’s leadership, Contentsquare has achieved incredible traction on cloud marketplaces, including:
✔️ Winning the Microsoft ISV 2023 Partner of the Year Award (French ISV category)
✔️ Being featured in an AWS case study showcasing Contentsquare's remarkable cloud marketplace traction.
We Will Discuss:
-
Generating Marketplace-Sourced Business
-
Scaling Co-Sell and more
Ready to Win in Cloud GTM with Proven Strategies & Automations?
11-11.15 AM PT
Key Trends in Cloud Marketplaces and how to use them to your advantage.
Roman Kirsanov, CEO of Partner Insight, host of Cloud GTM Leader Course
Lightning Talks:
11.15-11.25 AM PT
Strategies for kickstarting Cloud Marketplaces traction and generating sourced business
Brian Laing, SVP of Partnership & Strategy, Lab 1; frm. VP at Orca Security who led it to AWS Partner of the Year
11.25-11.35 AM PT
Tactical breakdown from scaling cloud marketplace Co-Sell by 💎 14X YoY
Mike Marzano, Head of Global Cloud Alliances at Contentsquare
11.35-12.00 AM PT
Keynote & Q&A:
Key Automations and insights from accelerating Cloud GTM with automations for 100+ companies that use Clazar’s solutions.
Trunal Bhanse, CEO of Clazar
Unlock YOUR Share of $341Bn+ commits
with Cloud Marketplaces
Hyperscalers have accumulated $341+ billions of committed spend 💰 from their customers - spend that could be directed to buying your software and services. Let me explain.
While many enterprises grapple with a cash crunch, they still have to honor multi-year commitments to their cloud providers to maintain their discounts.
Here's the trick: if they buy your SaaS via AWS or Microsoft Cloud or Google Cloud marketplace, their spend goes towards these commitments.
💳 Effectively, they're purchasing your product with pre-allocated cloud funds. It's a quick win for everyone involved, accelerating procurement timelines from months to days.
Event in partnership with
bottom of page