Hyperscalers add $1Tr in Market Cap, As Top SaaS Lose Value
Microsoft, Google and Amazon added 🗽1 trillion dollars in market cap year-to-date, while the top 67 SaaS companies collectively lost...
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Dynatrace: Driving ARR with GSIs and Hyperscalers
“Partners influence more than 2/3 of our ARR ''- stresses CEO of Dynatrace, with ARR surpassing $1.5Bn. What's their strategy to 🎯 drive...
The High Cost of Platform Success: Why Platforms Require 2.3X Tech Investment
Platforms ⚖️ emphasize their ecosystem advantage 20X more often. But why do they win and what it takes to build one like the...
Transforming Partnerships with Cloud GTM
Partnerships and channels have been the backbone of growth for software companies for decades. But the explosion of 🛒Cloud Marketplaces...
AI Boosts Microsoft Marketplace Growth
With the listings on Microsoft marketplace 🔺60%, it was only a matter of time before AI acceleration came into play. Now it’s here....
Reddit's $385Mn Cloud Commitments
You might think that only B2B companies sign large 💲 cloud commitments with hyperscalers. But that's not the case. Take Reddit, Inc.,...
Building Long Term Vision in Cloud GTM
Cloud marketplaces are set to 🗽"create a very different buying model than what we've seen in the past in our technology sector." Vince...
Product Strategy for Winning on Cloud Marketplaces
How to refine your 🎁 product strategy for cloud marketplace to maximize Cloud GTM momentum and revenue via this critical channel? Here's...
How DigitalOcean is Scaling its Cloud Marketplace
At DigitalOcean, with >640K users, the focus is on 🧰 simplifying cloud for developers and startups, while steering clear of direct...
Integrated or Best-in-Breed? The Battle in B2B Tech
Do B2B customers choose to buy Integrated offers or 🎁 Best-of-breed products? Let's find out who wins in this ongoing tug-of-war and how...
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