Last quarter, a stunning 🎯 64% of CrowdStrike's new customers were partner-sourced, driving a 39% growth rate. The company also won the...

“The bottom line of working with the cloud vendors is not what gets said at the top levels, the good intentions.” says Snowflake’s CEO...

Palo Alto Networks 25% YoY growth on an impressive $6.9Bn ARR is worthy of attention in the current environment. What's their secret? Not...

Even if companies have abundant cash to throw at Sales & Marketing, these efforts are not generating 📉 the same growth as they did 5...

Despite a turbulent market, Wix, a $5bn SaaS leader, outperforms estimates. A significant catalyst? Their partners grew 📈 36% YoY, ~3X...

Here's a fact that both partnership and marketing leaders can’t ignore. Partnerships have become the 📈 fastest-growing channel over the...

As we transition to the API-first economy, API development was ranked as the highest priority for enterprises in 2023. 🤝~25% of APIs are...

Ever stopped to think how Generative AI will reshape 📊 partnerships? In our recent analysis, Jay McBain helped to break down which...

How effective could partner co-marketing be? Well, here is a case study of a fun campaign that generated Airbnb more than 🏆 2X (twice)...

🎬 E59: Dive into the key trends on the $4.7 Trillion Tech Market - 73% Driven by Partners, with Jay McBain I'm thrilled to welcome back...