How to Win in Cloud Marketplaces: Key Trends and Opportunities in 2024
Hi, I’m Roman from Partner Insight, Welcome to the New Year edition of my newsletter, where I explain the latest Cloud GTM strategies and...
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Cloud GTM Mastery: Amplifying Growth with Cloud Marketplaces & Co-Sell
The world of cloud is expanding rapidly, and many companies recognize that leveraging cloud marketplaces of AWS, Microsoft Azure, and...
Wix's Strategic Pivot: Tripling Growth & TAM with Partners
Despite a turbulent market, Wix, a $5bn SaaS leader, outperforms estimates. A significant catalyst? Their partner revenue grew 36% YoY,...
Unlocking the $4.7 Trillion Tech Market: AI Partnerships & Cloud Marketplaces: Quarterly Insights with Jay McBain
Welcome to our weekly deep dive into technology partnerships and ecosystems. This time I’m delighted to welcome back Jay McBain, Chief...
"In Sync with Giants: How to Win on Cloud Marketplaces: And why your business should be there in the first place"
The tech business landscape has undergone a significant transformation in the last several years. Explosive growth of cloud marketplaces...
Mastering Partner-Led Growth: Unpacking the Power of Partnerships, App Marketplaces, and AI with Scott Brinker
Recently Scott Brinker, VP of Partner Ecosystem at HubSpot and famous editor of chiefmartech, joined me for a fascinating discussion on...
How Ecosystem-Driven Companies Outperform Competition: A Deep Dive
Did you know that the top performing 20% of companies are 2.3x more likely to generate 60% or more of their revenue from ecosystems?...
How to Leverage Partners to Win in Enterprise App Marketplaces, like Atlassian
Winning in Enterprise App Marketplaces like Atlassian, Salesforce or AWS, that have thousands of products, can seem like a daunting task....
From Months to Days: Revolutionizing Sales Cycles with AWS Marketplace
Today I’m excited to share my fresh insights from the dynamic AWS Summit in London. How top SaaS like CrowdStrike use AWS Marketplace to...
The Power of Partnerships: Unlocking HubSpot's Martech Dominance
In an era of slowed growth for sales & marketing SaaS, HubSpot, with its 1.7Bn ARR and enviable 39% YoY growth, stands out like a beacon....
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