There are 8 key #partnerships that can unlock growth of your SaaS business and extend your market reach. In this new series we’ll explore...

Today I’m excited to share my fresh insights from the dynamic AWS Summit in London. How top SaaS like CrowdStrike use AWS Marketplace to...

Winning in Enterprise App Marketplaces like Atlassian, Salesforce or AWS, that have thousands of products, can seem like a daunting task....

What does it take to build 🛠️ a thriving SaaS marketplace and partner ecosystem? Today Shopify has 10,000+ apps in their App Store,...

Cloud #Marketplaces are transforming how SaaS businesses go-to-market and scale. Most cloud providers and enterprise SaaS vendors will be...

An analysis of a massive database of 420K partners, driving $130B in resell across 80 countries, uncovers a 👀 startling fact: only 25%...

If we zoom out to the past decade, it's clear the #cloud ecosystem has surpassed all expectations. It outperformed major market indexes...

Navigating the delicate dance 💃 of "coopetition" between #cloud hyperscalers and SaaS companies is vital for their mutual growth. But...

#Marketplaces of cloud hyperscalers are transforming the #growth 📊trajectory for SaaS vendors, redefining their GTM strategies and...

As a software buyer, I no longer need to buy direct; I have options. According to G2: “Probably the biggest trend 🏆 that we've seen in...