The Marketplace Edge: Key Partnerships for Growth
There are 8 key #partnerships that can unlock growth of your SaaS business and extend your market reach. In this new series we’ll explore...
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From Months to Days: Revolutionizing Sales Cycles with AWS marketplace
Today I’m excited to share my fresh insights from the dynamic AWS Summit in London. How top SaaS like CrowdStrike use AWS Marketplace to...
How to Leverage Partners to Win in Enterprise App Marketplaces, like Atlassian
Winning in Enterprise App Marketplaces like Atlassian, Salesforce or AWS, that have thousands of products, can seem like a daunting task....
What does it take to build 🛠️ a thriving SaaS marketplace: Shopify case study
What does it take to build 🛠️ a thriving SaaS marketplace and partner ecosystem? Today Shopify has 10,000+ apps in their App Store,...
Transforming SaaS: The Rise of Enterprise App Marketplaces
Cloud #Marketplaces are transforming how SaaS businesses go-to-market and scale. Most cloud providers and enterprise SaaS vendors will be...
Cloud mastery - why channel partners need it to survive
An analysis of a massive database of 420K partners, driving $130B in resell across 80 countries, uncovers a 👀 startling fact: only 25%...
Cloud ecosystem grew 5X in the last decade, outperforming market indexes
If we zoom out to the past decade, it's clear the #cloud ecosystem has surpassed all expectations. It outperformed major market indexes...
ISVs vs Hyperscalers: Mastering Co-opetition
Navigating the delicate dance 💃 of "coopetition" between #cloud hyperscalers and SaaS companies is vital for their mutual growth. But...
How Cloud marketplaces are reshaping SaaS growth
#Marketplaces of cloud hyperscalers are transforming the #growth 📊trajectory for SaaS vendors, redefining their GTM strategies and...
Emergence of alternative channels, VARs and cloud marketplaces, the biggest trend 🏆 in SaaS
As a software buyer, I no longer need to buy direct; I have options. According to G2: “Probably the biggest trend 🏆 that we've seen in...
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